Monday, November 17, 2008

Digital Comps



The concept is that Jarritos is replacing items in Mexican traditional settings. The first is the piñata, the Jarritos are replacing the candy. This is more the style we are going for, more "cartoony."

The second image, is the one we are still not sure about yet. We want a female (she still needs to be animated, this was a fast live trace X_x), but don't know if we should replace the man, or something in her hand like the third image (which is not posted here... Carlos may have it on his site soon), where the bull rider replaces his hat with a Jarrito.

2 comments :

  1. LB said...

    I like the 1st one but I think that the pinata needs some dimension, it's a bit flat compared to the bottles.

  2. Joe Bautista said...

    agreed. feels flat and doesnt look like the soda is coming from the pinata. the colors are working great for you.

    the second one does not work in conjunction with the first. try zooming out on it. needs more negative space overall - around it.

    almost there, but I can see where you are headed.